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General > Meet The Team
Meet The Team

Sandra Burke and Anne Rendall are joint owners of VMC. Having met when working together on the award-winning Dundee City of Discovery campaign, they continue to share a mutual passion for the city. They believe their joint skills create a synergy which can help businesses and organisations to be successful whatever the sector - private, public or voluntary.

Sandra Burke MCIM Chartered Marketer, MCIPD, DPA 
Sandra is an award winning marketer and joint owner director of VMC. Professionally qualified in marketing and personnel development, she is one of just 5,500 chartered marketers worldwide. Sandra has extensive experience of leading highly successful teams and marketing communication projects. She was instrumental in the Dundee City of Discovery campaign, which won the Scottish Marketing Awards Grand prix in 1999, and was shortlisted again in 2002 for the Scottish Enterprise Values and Brand project.

While directing communications at the Care Commission, she boosted website visitors from 200,000 to 1.1 million a year, increased the use of customer helplines, significantly improved customer awareness and transformed the Commission's media profile.

Sandra offers expert advice to integrate your public relations, website, intranet, print and design, advertising, media relations, sponsorship, events, direct marketing and social media.  Particular strengths include place marketing (particularly her unabashed passion for the perfectly formed small city of Dundee!), business development, improving customer experience, energising under-performing teams/team building, economic development, social care and equality impact assessment. 

 

Anne Rendall BA Management, Dip. Chartered Institute of Marketing, TQFE
Anne is an award winning marketer and joint owner director of VMC. She trained as a magazine journalist with D. C. Thomson & Co, Dundee, writing features and editing various leading women's titles and teenage publications. Latterly she was editor of Jackie magazine with sales of 1 million copies per week. Anne went on to study business and marketing.

She has worked in both the public and private sector. Together with Sandra she jointly led the team which won the Royal Mail Grand Prix Marketing Award for the City of Discovery Image Building Campaign. As marketing manager with NCR, the world's leading ATM manufacturer she travelled to Europe, America, and China, specializing in marketing the company’s banking products aimed at disabled users. As marketing consultant to The James Hutton Institute, now one of the largest scientific institutes in the UK, she organises the complex logistics of their major international scientific conferences in Dundee. Skills are focussed on the area of marketing, with press and PR a particular specialization. Anne has also edited several newsletters for local companies, including Friends of RRS Discovery and Dundee and Angus Chamber of Commerce.



Steve Burke - Business Consultant
Steve works mainly with clients in the engineering, oil & gas sector. He brings his considerable social media and website development experience to the team. He's also a highly skilled recruiter for business critical oil & gas engineering posts in the high end salary bracket.  

Steve previously spent time working in Australia, New Zealand, Thailand and Italy - tackling a variety of challenging jobs in events management, photography and gallery art. His travels taught him a lot about being flexible and making an impact on a tight budget. He has a good grasp of the different styles and types of marketing that work around the world, as well as a real understanding of social networking sites such as Linkedin, Facebook, Twitter and You Tube.

 
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